William Shakespeares Macbeth - 1401 Words

William Shakespeares Macbeth At the beginning of the play, before Macbeth is introduced, the impression given is that he is a very good man indeed. It is as if he was a local hero and could do no wrong. The sergeant refers to him as brave Macbeth and Duncan says O valiant cousin! Worthy gentleman! Duncan, the king, rewards Macbeth with the title, thane of Cawder, and the previous, treacherous thane having been sentenced to death. People speak of Macbeths brilliance in comparison with the treachery that he was to replace. Scene 2 is very different and contrasting to Scene 1. The witches in the scene would have immediately triggered an atmosphere of interest and fright in the†¦show more content†¦This is the reason I believe that Lady Macbeth is who really initiates Macbeths decent into evil. Macbeth has gone from being a hero who was respected by the king to being rewarded by the king with a new title, Thane of Cawder, to now considering murder of the king. The Witches have created such an evil in his head that has conjured this will for the throne, which has grown and grown to this point where he considers murder. However I think that lady Macbeth plays a vital role at this point, she wills Macbeth to kill Duncan, showing her own evil side. Macbeth is in an uneasy state and Lady Macbeth takes advantage of it; eventually the consequences are inevitable. The thing that is bugging Macbeth is the fact he has been told that the crown is his destiny but cannot wait. He has such a great desire for the crown and would prefer his route legitimate. However, Lady Macbeth is spurring on the evil side of him that makes him king sooner rather than later but by murder. When Lady Macbeth hears of what the witches had said to Macbeth she asks him to take her assets and strip her of all her goodness. Overcome by the temptation to be queen, she plays on Macbeths in-composure. When it comes to the point where Macbeth is confronted with the real possibility of being able toShow MoreRelatedWilliam Shakespeares Macbeth749 Words   |  3 Pages1. Macbeth, the tragic hero in William Shakespeare’s Macbeth, suffers from the fatal flaws of insecurity and indecision, allowing him to easily be manipulated, which causes the audience to feel sympathetic toward him. After Macbeth has heard the prophecy from the three witches and he has been named thane of Cawdor, he is led to a strong internal conflict: â€Å"If good, why do I yield to that suggestion / Whose horrid image doth unfix my hair†¦ / Shakes so my single state of man that function / is smother’dRead MoreWilliam Shakespeares Macbeth2461 Words   |  10 PagesWilliam Shakespeares Macbeth In Macbeth, look at the following scenes: Act one, scenes one, two and three, Act two, scene two, Act four, scene one and Act five, scenes three, six and seven. What did Macbeths character, words and actions show about changes in his character? Why are these scenes important to the plot and structure of the play and how the themes are presented? The play Macbeth is about a man whose rise to power and fall are influenced by his ownRead MoreWilliam Shakespeares Macbeth Essay757 Words   |  4 PagesWilliam Shakespeares Macbeth Macbeth was a â€Å"butcher†, however he became that way as a result of Lady Macbeth. Lady Macbeth was a fiend-like queen whose evilness declined after the murders. In the end of the play, however, Macbeth’s transformation was complete and he was a butcher. Main Body Topic 1 ================= Macbeth’s transition from good to evil by Lady Macbeth:  · Ambition was his only reason for killing the king – â€Å"I have no spur To prickRead MoreEssay on William Shakespeares Macbeth1483 Words   |  6 PagesWilliam Shakespeares Macbeth During the Elizabethan era, the great chain of being reigned. Women were low on this chain of power, and men were on top. In fact, women were below horses; you couldn’t live without a good horse, but, you could live without a wife. Lady Macbeth was a woman before her time, she was caught between being today’s ambitious, powerful modern woman and a fragile creature of the Elizabethan era. In the first four acts of Macbeth, Lady Macbeth is vicious, overly ambitiousRead MoreWilliam Shakespeares Macbeth Essay770 Words   |  4 PagesWilliam Shakespeares Macbeth â€Å"This dead butcher† is not an accurate description of Macbeth. Macbeth did not give an impression of a â€Å"butcher† since he was affected by the death of Duncan. He had contemplated on the positive and negative points about killing Duncan before he committed the act of treason. However his ambition to be king and Lady Macbeth’s persuasiveness and mocking had overridden his sense and logic which caused him to commit this crime. He was consumedRead MoreEssay on William Shakespeares Macbeth647 Words   |  3 PagesWilliam Shakespeares Macbeth In the tragic play Macbeth, by William Shakespeare, both Macbeth and Lady Macbeth decide, to kill King Duncan. In the play, we see the characters of Macbeth and Lady Macbeth transform in their personality after murdering the King. Macbeth begins the play as a noble soldier, gradually changing into an ambitious murdering man. Similarly, Lady Macbeth is ambitious but she beginsRead MoreEssay William Shakespeares Macbeth671 Words   |  3 PagesWilliam Shakespeares Macbeth William Shakespeare lived in an era where women possessed few political and private rights. Women were subjected to the will of men as men were thought to be greater morally, physically and intellectually. Shakespeare, as he was living in this hierarchical and patriarchal world, was subjected to this value system. His powerful and tragic play Macbeth, reflects aspects of this world but also challenges the very basis of its foundations withRead MoreThe Letter in William Shakespeares Macbeth1609 Words   |  7 PagesThe Letter in William Shakespeares Macbeth Lady Macbeths reaction when she reads her husbands letter is powerful and dramatic.  · As soon as shes finished reading, she has decided she will make sure Macbeth is king Its as if she and her husband are thinking exactly the same thing. She does not hesitate for a moment.  · Lady Macbeth invites the spirits of evil to enter her She knows she has to steel herself, that the murder will need evil power, andRead MoreWilliam Shakespeares Macbeth638 Words   |  3 Pagesagree? Well, in Macbeth manhood is concurrent with power, physical strength, courage, and force of will. Rarely though, is it bound to the ideals of moral fortitude or mentality. The motif of gender recurs many times in Shakespeare’s work. Being a â€Å"man† in Macbeth means that you must be physically capable, cruel, and do what ever it takes to accomplish one’s goals. Women were supposed to obey their husbands and be good. Evil from a woman was absolutely not permitted. The women in Macbeth are the fireRead MoreThe Downfall of Lady Macbeth in William Shakespeares Macbeth1399 Words   |  6 PagesThe Downfall of Lady Macbeth in William Shakespeares Macbeth William Shakespeares Macbeth has been a theatrical favorite since Elizabethan times. Its timeless themes of ambition, fate, violence, and insanity collaborate to produce a captivating plot. The audience traces the disintegration of a tragic hero and his willful wife. Lady Macbeth, one of Shakespeares most forcefully drawn female characters, plays an important role in the play Macbeth. She has a profound influence over the action

Writing Is Not A Tedious Task For An Individual Person

Writing is not a monotonous task assigned in school, despite popular belief. Writing is recording a thought, fact or fiction, pretty or disturbing, or both. Whatever the definition of writing is to an individual person, it is a skill. Writing as a skill has value to the person perfecting their skill and society. Society has benefited from the innovations that would not have been created without writing, as well as the innovation of the human brain caused by our ancestor’s scribblings. Writing is not a skill set in stone on its limits, it can be expanded and serve as a catalyst for various ambitions to surface leading to a catalog of talents and skills available. Writing does not feed the intellectual side solely, it feeds the mind and body in a positive way. Studies have shown that people who write about personal trauma need less psychological help than someone who doesn’t. Writing benefits society and everyone alive because of the innovations from it in technology and in the brain. If scientists couldn’t document the experiments taking place, each generation would have to discover the formula or equation for themselves. Generations would have to play telephone to get the meaning of E=MC2. The telephone would become a ghost story over time, and that’s if it could have gotten that far. The brains current form has been influenced by the invention of writing and its regular occurrence. Research that has been written down supports this. When someone is writing, various areas ofShow MoreRelatedWhat Are Macros And How Are They Implemented1491 Words   |  6 Pagessequence according to a defined procedure. In a mapping process, the macro transforms its’ use into a specific sequence also known as the asmacro expansion. (Vermaat) When writing a macro, a facility may be provided as part of a software application or as a part of as a programm ing language. In a computer program macro are used to make tasks using the application less boring or in other words less repetitive. In the case that they will always allow a programmer to enable code reuse or even to design specificRead MoreRecommendations On Improving My Own Interpersonal and Communicational Skills696 Words   |  3 Pagesparticipating, leadership and negotiation. Individuals with good interpersonal skills are easy to be around. They bond with other people naturally, seem to know the right things to say in different situations and make communication in general an easy procedure. Communication skills on the other hand, are the skills in which people communicate through listening, talking, reading and writing. Listening is the first thing that a person learns to do so listening is extremelyRead MoreSpeech On Being Immortal - Original Writing929 Words   |  4 Pagesthrough our writing. Sadly, putting the ABC’s together to form words, is slightly more difficult than it seems. Unfortunately for me, writing isn’t my passion, rather it feels more of a chore. Just another task to check off, on my overpacked to-do list. Furthermore, to way back when I had quite a lot of time was in my freshman year in Mr. Schick’s class at Mililani High School. While I was taking honors english, I got placed in a group and had to complete a daunting task of writing a parody scriptRead MoreA Policy And Procedure Manual1520 Words   |  7 Pagesincorporate that in their everyday duties and tasks, therefore producing continuity and efficiency within the company by eliminating confusion and empowering the employees with knowledge and a sense of belonging and pride. The company’s mission, strategy, and vision are married to a successful system of policies and procedures, thus creating a foundation for a lucrative an efficient business with employees that are equipped, informed, and happy. When writing a policy and procedure handbook, it is importantRead MoreEssay about Graffiti Artists: Silent Writers1650 Words   |  7 Pagesaspiration to display his graffiti throughout the entire city. The lifestyle of a graffiti artist tends to be more active than that of an average person, for graffitist go â€Å"bombing† during late hours of the night. The reason for these late-night paint excursions is to avoid contact with the police as well as innocent bystanders, for one small slip can result in tedious community service or time behind bars. â€Å"People find graffiti offensive, but I find concrete gray buildingsRead MoreThe Importance Of Academic Writing1187 Words   |  5 Pagesacademic writing process has been around for ages, so the attributes that a scholarly piece, such as this one, must possess in order to be efficient are no secret. All academic pieces of writing must have a mix of the following qualities: objectivity, accuracy, and complexity. These attributes must remain intact and must not waiver throughout each step of the writing process. This very process that forces students to set creativity aside is proposed to assist in critical thinking skills, writing skillsRead MoreThe Creation Of Policies And Procedures Essay1666 Words   |  7 Pagesthat vison into their everyday duties and tasks; therefore, producing continuity and efficiency within the company by eliminating confusion and empowering the employees with knowledge and a sense of belonging and pride. The company’s mission, strategy, and vis ion are married to a successful system of policies and procedures, thus creating a foundation for a lucrative an efficient business with employees that are equipped, informed, and happy. When writing a Policy and Procedure Manuel, it is importantRead MoreStudying A Habit That Plenty Of People1390 Words   |  6 Pagesis a habit that plenty of people will agree is a tedious task that is dreaded by all. Studying, however, allows certain individuals to achieve excellence in life due to high intellect collected over the course of educational learning in early adulthood. The most general test that most college students will be spending most of their college career preparing for is the Graduate Record Examination (GRE). The GRE exam is needed in order for an individual to attend Veterinarian School. In order to be successfulRead MoreConstitutional Democracy And Bureaucratic Power Essay1015 Words   |  5 Pagesand today’s Bureaucracy is often tedious, corrupt, and even undemocratic. But such a branch’s development and expansion is necessary in order to keep par with an evolving and changing society. There is a plethora of criticisms about the effectiveness of the Bureaucracy. Even during the 19th century, as Wilson writes, the Post Office â€Å"was an organization marred by inefficiency and corruption†. With an appointment standard such as the â€Å"spoils system†, where individuals or groups are granted high levelRead MoreAnalysis Of George Hemingway s Big Two Hearted River 789 Words   |  4 PagesMen No two men are exactly alike, not even identical twins. Some attributes, appearance, and ideology may mirror, but no two men are alike. Differences in how the world is perceived will allow this individual to stand together, but appear far apart. The modern method of writing allows for individuals do exactly that, stand together, but appear to be fair. Writers Ernest Hemingway and T.S. Eliot demonstrated such disassociation in living deliberately in time and place of Nick and J. Alfred Prufrock

Employee Relations Management Free Essays

Employee Relations is a process of managing diversity, flexibility and change, which involves maintaining employer-employee relationships that contribute to satisfactory productivity, motivation, and morale. Employee Relations is concerned with preventing and resolving problems involving individuals, which arise out of or affect work situations. Employee Relations cover all areas such as employer employee relationship, communication, employee participation and involvement, developments in collective bargaining, equal opportunities, grievances handling, disciplinary management, health and safety, industrial relations and employment protection law, organizational change and people, personnel and recruitment and quality of working life etc. We will write a custom essay sample on Employee Relations Management or any similar topic only for you Order Now Today employers should now be undertaking an in-depth review of their approach to employment relations. Organisations which out-perform their competitors do so because they apply a coherent set of people management and development practices appropriate to their needs. Successful organisations are increasingly those which have a constructive relationship with employees and a management approach which enables them to develop and draw on the full potential of their people. Considerable improvements have been made to the practice of employment relations in recent years. People are working hard and enjoy going to work. They want to learn. However, while the damaging effects of poor relations have been radically reduced, many organisations are failing to secure the positive benefits that are available from improving them. Economic pressures dictate that organisations will change more frequently than in the past. Technology and the demand for customised services are shifting managerial focus towards knowledge management and people as their key differentiators. This will require substantial changes in the understanding and behaviour of the people who work in organisations. Employees will need to extend their skills and use them more effectively. But change initiatives often fail to deliver the results expected of them, largely because people issues have been neglected or not fully thought through. The test of employment relationships in the future will be their effect on managing change and eliciting employees’ willing contribution. 2. EVOLUTION OF EMPLOYEE RELATIONS From the beginning of organized work activity when first one person directed the work of others, the subject of industrial relations Until the end of the 1970s, the acceptance of adversarial industrial relations, and therefore the need to resolve conflict, as being the natural order led both management and unions to from develop collective bargaining to a fine art. At the end of the 1970s, the employee relations entered into a new era. Disorderly collective bargaining played its part in bringing down the elected government and marked the start of a new era during which much of the legislation underpinning trade union influence was removed and replaced by new legislation limiting the scope for damaging industrial action. Instead, a growing coalition of interests aimed at the maintenance of industrial peace and price stability in the context of substantial inward investment resulted in their making social partnership work at the national level. Similarly, in other major countries in Europe, social partnership at national level did not break down in the way in which it did in the UK. There is no doubt that attitudes to work and relationships at work have changed since the year 1970s. The driving force for much change has been economic and the agenda has been framed by managers. Working patterns and practices have become more flexible and managers are using people more effectively. The term ‘Employee Relations’ was conceived as a replacement for the term ‘Industrial Relations’. Industrial relations is generally understood to refer the relationship between employers and employees collectively. The decline of industrial relations can be measured on number of different dimensions. From peak of some 12 million plus union memberships has fallen to around 7 million today. Between 1980 and 2000, the coverage of collective agreements contracted from over three-quarters to under a third of employed workforce. At the same time, the range of issues over which bargaining took place decreased massively. The content of collective bargaining has been reflected in a dramatic reduction in industrial actions since 1980. 3. IMPACT OF GLOBALIZATION ON EMPLOYEE RELATIONS While there is widespread agreement that changes in the international economy associated with globalisation have important consequences for employment relations, there are fewer consensuses about their nature and significance. One view is that globalization has created pressures for convergence between different countries in regard to employment relations. Another is that national level institutions play a mediating role in maintaining cross-national differences, leading to divergence. A third school rejects the convergence/divergence dichotomy and argues that complex interactions between global and national (or local) forces shape employment relations outcomes. 4. CHALLENGES IN 21ST CENTURY Customers have become more demanding. They want increasingly high quality service and they want to know that the latest technology at the lowest price is available. The achievement of business goals and financial returns is increasingly depend on delivery by organizations employees, where the employee relations play major role. The communication is the glue that makes policies real when they are ineffective. Two-way communication in employee relations is highly necessary in today’s situations. Getting communication right involves both professionalism and persistence. The qualities required include focusing on positive behaviours and outcomes, taking a positive problem solving approach, anticipating problems, recommending solutions and being able to offer sound advice to senior management on implementations. The ability to manage conflict remains a key issue for many organizations. Mediations as a method or technique of resolving work place issues represents an important shift from the traditional industrial relations framework, with its emphasis on formal discipline and grievance procedures, towards more of a ‘win-win’ approach consisted with the philosophy of human resources management. Commitment and employee engagement are crucial to performance but they are not consistently high enough in HR- priorities. The employee information and consultation are helpful in raising the profile of employee voice and involvement. More effort need to be put into training and supporting employees to achieve their job objectives. As examples, team-working and change management as the basis off establishing and maintaining motivation and commitment, is among one of critical role of employee relations managers these days. 5. CONCLUSION Employee relation is maintaining employee – employer relationship that contributing to satisfactory productivity, motivating employees and ensuring healthy employee morale. The most successful organisations are those which have constructive relationships with employees and a management approach which enables them to develop and draw on the full potential of their people. Considerable improvements have been made to the practice of employment relations in recent years. People are working hard and enjoy going to work. They want to learn. However, while the damaging effects of poor relations have been radically reduced, many organisations are failing to secure the positive benefits that are available from improving them. How to cite Employee Relations Management, Papers

The Effects of Immigration-Free-Samples for Students-Myassignment

Question: Discuss about the Effects of Immigration on New Zealands Economy. Answer: Immigration has a number of effects to the economy of any country leave alone that of New Zealand. Immigration can result to the economic drain in many cases and there are recorded few cases where immigration has resulted to the economic boost. Such cases happen rarely in some countries and mostly recorded in the developing nations. It is worth noting that due to the ever increasing population in New Zealand, the country is experiencing an economic boost courtesy of a number of factors that are contributed by the bulge in the population (Alesina et al, 2016).The growth in the economic sector due the population increase has seen the nation record a 0.7 increment in the Gross Domestic Product in the last quarter of 2016 bringing the overall national growth in the national product to 2.9%. The high record of immigration has seen the nation rise up in the primary sector investment by a considerable margin of 5.4% in the first quarter of the fiscal year of 2017. New Zealand has experience d an upsurge in the demand patterns for the commodities as the incoming population has always created room for more commodities. The production industries have no way been left behind as they are producing commodities to suit the market niche so as help deal with the case of shortage in the market that can see the nation experiencing economic crisis and due to commodity rationing in terms of supply. The economic gaps created by the immigrants are beneficial to the countrys economy as they create more space for the supply and chain departments to create room for the inventory (Bak-Klimek et al, 2015).The hiding costs are reduced and thus the movement of goods to the market is easy and much cheaper. The immigrants create more room for production industries thereby creating employments in the economy. New Zealand on overall has seen 7.7% job increment in almost all sectors of the econ y that deal with the production of the basic commodities like food to mention but a few (Boubtane et a l, 2015). It is evident from the findings that immigration can bring along both negative and positive impacts to the economy depending on the direction that the national policies have taken in as far national planning goes. The national planning committee for the immigration and emerging trends of any nation and for New Zealand in particular ought to operate with the mind of the existence of emergencies. In case of emergencies, there should be a way out in the solving the problem due to the influx of the people in the nation like the case of the immigrants in New Zealand. The nation needs to put in place strategies to curb the ever increasing population in the country despite the economic gains realized so far so as to avoid overstraining of the countrys resources in the wake of meeting their needs. Recommendations and Future Research Immigration in the country due to political reasons and wars can be controlled through restrictions in order for the country to balance its citizens needs through prioritizing of their most subtle ones (Bowen et al, 2013).Economic sectors in the nation like the food production industries should be subsidized in future so as to avoid the cases of overtrading that has seen to the collapse of most of them. There is need for the economic policies to be streamlined in a manner that they respond appropriately to the influx of population and other emerging trends which come along as time progress. The future research should seek to get information from the grass root levels about the impact of inflation to the New Zealands economic parameters and at the same time have the practical feel of what takes place, so as to validate the already set findings in the current statistics. Consideration of the negative impacts to the economy should also not be left out in the next coverage. A critical fe w of the negative contributions can help the nation to make amendments where there is need for the same (Bowen et al, 2013).It is also very important for the national budget of the nation to allow room for adjustment for cases of immigration so as to avoid future problems in the allocation of the resources to the entire public. Shortages should not be experienced and if any, then they should be recorded in small figures. References Alesina, A., Harnoss, J., Rapoport, H. (2016). Birthplace diversity and economic prosperity.Journal of Economic Growth,21(2), 101-138. Bak-Klimek, A., Karatzias, T., Elliott, L., Maclean, R. (2015). The determinants of well-being among international economic immigrants: A systematic literature review and meta-analysis.Applied Research in Quality of Life,10(1), 161-188. Boubtane, E., Dumont, J. C., Rault, C. (2015). Immigration and economic growth in the OECD countries 1986-2006. Bowen, H. P., Wu, J. P. (2013). Immigrant specificity and the relationship between trade and immigration: theory and evidence.Southern economic journal,80(2), 366-384.

What Is Advertising free essay sample

Advertising is a non-personal form of promotion that is delivered through selected media outlets that, under most circumstances, require the marketer to pay for message placement. Advertising has long been viewed as a method of mass promotion in that a single message can reach a large number of people. But, this mass promotion approach presents problems since many exposed to an advertising message may not be within the marketer’s target market, and thus, may be an inefficient use of promotional funds. However, this is changing as new advertising technologies and the emergence of new media outlets offer more options for targeted advertising. Advertising  is a form of  communication  used to encourage or  persuade  an audience (viewers, readers or listeners) to continue or take some new action. Most commonly, the desired result is to drive consumer behavior with respect to a commercial offering, although political and ideological advertising is also common. We will write a custom essay sample on What Is Advertising? or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page The purpose of advertising may also be to reassure employees or shareholders that a company is viable or successful. Advertising messages are usually paid for by  sponsors  and viewed via various  traditional media; including  mass media  such as  newspaper,  magazines,  television commercial,  radio advertisement,  outdoor advertising  or  direct mail; ornew media  such as  blogs  and  websites  and  text messages. Commercial advertisers often seek to generate increased  consumption  of their  products  or  services  through branding, which involves the repetition of an image or product name in an effort to associate certain qualities with the brand in the minds of  consumers. Non-commercial  advertisers who spend money to advertise items other than a consumer product or service include political parties, interest groups, religious organizations and governmental agencies. Nonprofit organizations  may rely on free modes of  persuasion, such as apublic service announcement. Those in client servicing must therefore interact with clients, gather information, oversee research where necessary, gauge consumer attitudes and based on this, work along with the various departments of the agency to formulate the most appropriate and effective  advertising  strategy  within the specified budget. To be an effective client-servicing person, the candidate has to have a thorough knowledge of the clients business and also know his weak points so that, through advertising and communications, the gap can be minimised. An  accounts executive  who works in the client servicing department takes care of all the monitory dealings. He should know the most effective way to advertise clients product or service i. e the media and their cost effectiveness. Account executives should also have an idea about market research and target audiences. Market Research Every good ad plans, start with research. This is the department which surveys the market and analyses and studies consumer behavior about a product or service. They are involved with collection of data- information about the consumer, the market, existing competition and so on. The research studies provide basic information to the manufacturer, for planning a new product. Media planning/Research Responsibility of media planning department starts at the point when the ad is complete. Media Department  is responsible for the planning, scheduling, booking and purchase of space and time (in newspapers, magazines, radio and TV, and outdoor hoardings). The media department must therefore devise the most effective use for an advertising budget to effectively and economically transmit a campaign message to the target audience. This department consists of the following: Media Planners who decide the different media where the ads would be featured in order to get maximum viewership. Media Buyer has to negotiate to buy space in the Press, or time on electronic media at the best rates for which he has to understand the buying as well as selling trends.

Biology Term Paper

Biology Term Paper Biology Term Paper Biology Term Paper Writing Tips Ideas Biology term paper is a rather responsible task as it greatly influences your future grade for the whole course of Biology. That is why you have to treat it with all the seriousness if you do not want to spoil the grade for the course of biology. This article will help you in succeeding while your biology term paper writing. Use the tips you are going to be offered and you will certainly win a success with your professor. Useful Points To Consider Thus, here are the following tips for you, which will help you a lot while writing:Never leave your biology term paper until the last day, as you will fail to present your biology term paper ideas in time. Start writing it as soon as you get the assignment in order to write a well-researched biology term paper without being in a hurry. Choose the specification, which you are going to deal with during your biology term paper writing, however, do not choose a filed of Biology which is not fami liar to you or it will be too difficult for you to cope with the task. Try to find as many sources of information for your biology term paper writing as it is only possible, the more information you are going to present in your biology term paper the higher grade you are going to receive for your research. Create your own opinion at the subject under consideration and prove in your biology term paper that this very opinion is worth to exist. Make the list of references in order not to be blamed in plagiarism while using someone others points of view in your biology term paper. Follow the existing biology term paper format, which is as follows: introduction, body, and conclusion.Excellent Biology Term Paper Writing Requires Efforts Any kind of term paper demands a lot of efforts and hard working from the students. Besides, it demands a lot of free time. If the student does not possess enough free time in order to write biology term paper, he or he will never be able to write a full-fledged work, which is going to win the highest grade to its writer. If you do not have enough spare time to spend it for biology term paper writing, better do not start writing your biology term paper at all. If you do not want to endanger your grade and reputation as a result just because of not having enough time, appeal to our custom essay writing service and order biology term paper, which will bring you A+ grade.

Banking System and Macroeconomic Effects †MyAssignmenthelp

Crypto currencies are forms of digital currency. These currencies use encryption techniques in order to regulate the generation of currency units. Bitcoin is one such crypto currency. Crypto currency is not yet considered as a legal tender in most countries. In fact, at present most of the central banks of the world are putting efforts to ban the trade of crypto currencies. Over the last few years, certain crypto currencies like Bitcoin have garnered immense attention from across different traders owing to their volatile nature. Bitcoin was introduced in the year 2009. The currency is traded without a middleman and with zero bank involvement. It is a peer to peer network through which this currency is traded and transactions are made directly to the parties. Bit coin can be used to trade in goods and services, some use it as a form of investment and some are using it for making payment of businesses (Popper, N., 2015). However, most countries have yet not accepted it as a legal payme nt methodology. It is similar to digital cash transaction as Bitcoin can also be sent through mobile applications and puters. Bitcoin is stored in a digital wallet. These wallets are used as a virtual bank account that allows users to save, send and receive their payments. These wallets are not recognised by the FDIC as methods of paying for goods or services. Bitcoin works as a medium of exchange for goods and services in four countries at the moment which are Japan, Canada, Germany and Holland. Bitcoin is considered to be a form of currency as it can be stored for future investments (Forrester and Solomon, 2013). Bitcoin investment of an individual can also reflect upon the purchasing power of consumer. Consumer have the option to buy the currency, hold it in their accounts or book profits as they deem profitable depending upon the volatility in the market (Bit coin, 2018). Merchants who accept Bit coin as a payment can convert it into standard currency that is in Dollars, Euros etc. Bitcoin has some advantages as it introduces a new payment mechanism; tipping system, automated payment solution, time locked payment management, public asset tracking, low trust escrow services, micro payment channels and more such facilities (Bit coin, 2018). Another advantage of Bitcoin is that its high volatility in the currency market makes it a ‘high risk and high return’ asset. Pegging any currency against the dollar refers to the act of fixing the currency value with respect to the value of Dollar. In other words we can say that the value of US dollar against the other currency is fixed and will not move irrespective of how the market functions. The process of pegging currency with US dollar is often conducted in oil extracting countries as US is the largest importer of oil. GCC economies are the third largest economy. The growth of this economy is highly dependent on selling oil (The Economist, 2018). By pegging the GCC against Dollar has several advantages and disadvantages. Pegging of currency eliminates the risk of currency fluctuations and the risks associated with it. This provides stability to the currency in the international currency market. Pegging encourages the regional currency valuation as the dollar is considered to be the standard currency and by pegging with dollar, currency of other country does not fluctuate (Brooking, 2018). In countries like Saudi Arabia and Venezuela pegging with US dollar has been done in order to protect the countries from the risk of currency fluctuations because US is the major importer for oil. Various countries opt for pegging in order to increase external trade in the country. As external trade increases, the GDP of the country also increases. When pegging of a currency is done to a higher value currency then the value of the country enhances in the public opinion making it an attractive destination to invest. Therefore investment b es easier in that country. This process also protect country from speculation Pegging also gives freedom to set rules and economic policies, interest rates and help to control inflation in the country. Therefore countries must peg their currencies to dollar in order to limit their risks. If a country currency is pegged with the US dollar then the country can take more loan as it will have a more stable environment and economy. Pegging also helps in getting better deals for international loans and interest rates provided the economy’s inflation is in control. The loan taken in the dollar value is harder to pay off because dollar has the high value as pared to the other currency. Therefore in the longer run, pegging would result in rising cost of capital and increased import prices (Espinoza and Prasad, 2010).   The country which pegs it’s currency with the USD has to maintain a high reserve of dollars. It means central bank of that country has to hold a high amount of reserves in US dollars (Financial Times, 2018). Holding of foreign currency reserve (dollar) indulges a cost which adversely affects the economy. Pegging also leads to an increase in inflation. Growth and development of a country is dependent on the performance of dollar. Monetary policies are restricted in every country and are wholly dependent on the performance of the currency to which the currency is pegged. Similarly in the case of US dollar and countries pegged with it, it means that if the value of US dollar falls the currency of other country will also fall and vice versa. Bitcoin, 2018. ‘Bit coin for developers’. [Online]. Available at:   https://Bit coin.org/en/Bit coin-for-developers [ACCESSED ON 30 th march 2018] Bitcoin, 2018. ‘Bit coin for individual’. [Online]. Available at:   https://Bit coin.org/en/Bit coin-for-individuals. [ACCESSED ON 30 th march 2018] Brooking, (2018). ‘Sustaining the GCC currency pegs: The need for collaboration’. [Online]. Available at: https://www.brookings.edu/research/sustaining-the-gcc-currency-pegs-the-need-for-collaboration/. [ACCESSED ON 31 th march 2018] Espinoza, R.A. and Prasad, A., 2010.  Ã¢â‚¬ËœNonperforming loans in the GCC banking system and their macroeconomic effects (No. 10-224)’. International Monetary Fund. Financial Times, 2018. ‘Gulf’s dollar peg makes sense’. [Online]. Available at:   https://www.eiu /industry/article/1725886356/will-the-gulf-co-operation-council-currency-pegs-survive/2017-09-13. [ACCESSED ON 31th march 2018] Forrester, D. and Solomon, M., 2013.  Ã¢â‚¬ËœBitcoin explained: Today's plete guide to tomorrow's currency’. CreateSpace Independent publishing platform. Popper, N., 2015.  Digital gold: Bitcoin and the inside story of the misfits and millionaires trying to reinvent money  (pp. 156-197). New York: Harper. Tanha, H. and Dempsey, M., 2017. Derivatives usage in emerging markets following the GFC: Evidence from the GCC countries.  Emerging Markets Finance and Trade,  53(1), pp.170-179. The Economist, 2018. ‘Financial Services’. [Online]. Available at:   https://www.eiu /industry/article/1725886356/will-the-gulf-co-operation-council-currency-pegs-survive/2017-09-13. [ACCESSED ON 30 th march 2018]. The National, 2018. ‘Why GCC states should ditch the dollar peg and switch to a currency basket’. [Online]. Available at: https://www.thenational.ae/business/economy/why-gcc-states-should-ditch-the-dollar-peg-and-switch-to-a-currency-basket-1.700668. [ACCESSED ON 31 th march 2018]

Discovering entrepreneurship Essay Example | Topics and Well Written Essays - 2500 words

Discovering entrepreneurship - Essay Example Introduction The report deals with developing a business plan that shows the potential of a new company on or near by the UEL campus. It is also a good opportunity for the project group to expand knowledge and skills to be a good entrepreneur in the future. During the project the five main characteristics of a successful entrepreneur were kept: believe that you can make a difference, take action, be optimistic, tolerance towards ideas and be ethical (Bronson, 2011). The new company is been developed as a response to the growing number of international students in the campus who wish to enjoy food from their own culture. With the increase number of students from different cultures and the demand for product diversity, comes the question: â€Å"Do students from other countries like English food offered in vicinity of UEL campus?† There are over 4.000 international students studying at the University of East London (University of East London 2011). This fact gave the inspiration for this new business idea. International students might not enjoy English food and miss food from their home country. When the food is available in the UK the international students can have difficulties to find it. ... While there are other stores that offer the same product, the business plan aims to create a shop within the vicinity of UEL so that students do not have to travel long distances. Also the range of products in this shop would be more as compared to the competitors. Internet would also be used in conjunction with the shop so that students can order online also. The company will be opened in the name of Oriental Bazaar. Oriental Bazaar will provide the international students their specific nourishment need. More specific information and research is elsewhere in this business plan. The business plan will include: conceptualisation, target market, supply chain, product life cycle, marketing strategy, marketing mix, operational plan and capital requirement. Macro environment Analyzing the macro environment is imperative in order to analyze how the business would fare in the current business environment. The most commonly employed to study the macro environment is the PESTEL analysis (Gill espie, 2007) that is as follows: Economic environment: University students usually have a limited budget and are not willing to pay extra for their food stuff. They usually look for discounts. However, bulk buying is not an option for these students as they do not have to serve the entire family and the purchasing is only meant for one person or occasionally a group of people. Political-legal environment: The Political-Legal environment that should be studied in this respect would be that of the University of East London. The shop would be required to maintain the codes determined by the university. UEL is committed to providing the right direction to emerging business and especially ones

Organization design ((anthonys pizza) Essay Example | Topics and Well Written Essays - 500 words

Organization design ((anthonys pizza) - Essay Example If these workers had some basic training for making simple things in the kitchen, it would go a long way in reducing wastage of time. In turn, customers would not experience enforcement, which is to stand in line for a long time. Overall, the time wastage and the high training costs may receive quick resolution. Currently, after the training, the new employees have three trials and then the management may subjectively decide whether to retain the employees or dismiss them. At that point, the pizzeria loses money used to train employee. If the employees after the hiring and training process, were given contracts to sign, which implied the subjective letting go would not exist anymore, Anthony’s pizza would save significant cash. In addition, Anthony’s pizza may only hire the employees they need all year round, and hire a few casual labourers during the peak period. When Anthony’s pizza is making a decision to train an employee, this does not entail formal evaluation. Before employees’ introduction to the work environment, they ought to undergo meticulous evaluation. This will reduce the probability of placing employees who have undergone inadequate training meant for the working settings. This is because it is in the nature of poorly trained employees to be wasteful. They also have a higher probability of making mistakes, which wastes foods and other products and wastes time. The wastage may be reduced by properly evaluating employees before placing them in the working environment. In addition, most employees who are let go are always bitter and claim that everything seemed perfect until they were let go. This means that they never saw it coming. This is especially due to being put in the working environment before proper evaluation. The management should review the performance of the new employees during trials and tell them are as that need improvement instead of firing them. This again will

Muslim Women Essay Example for Free

Muslim Women Essay The more and more I study about Muslim Women and the obstacles they face, I become angered. In writing this paper, I’ve found that there is no substantial evidence in any Muslim or Islamic writings that states that women should be treated as slaves or insubordinates. Women are to be respected, protected, and loved; no matter what religion or color they may be. So, my paper will focus on these three things, but the lack of it. What is the definition of respect? Respect is a positive feeling of esteem or deference for a person or other entity. When you respect a person, you will show it through actions and deeds; without any conjuring. I’ve noticed that Muslim women aren’t respected too well within their own religion. The Sharia Law is the moral code and religious law of Islam which deals with many topics such as prayer, fasting, diet, sexual intercourse, hygiene, etc. It is considered the infallible law of God; there is no human interpretation. The two sources of this law are the Quran and Mohammed; the last source is part of the human interpretation that many state the Quran doesn’t possess. According to the Sharia, women aren’t equal to men unless it is in religious duties such as prayer, fasting, and making hajj. Contrary to what most Muslim men believe, a woman is not created for the purpose of a Muslim man. Rather, they are both created for each other. They are to help, support, and cleave to one another through their life and Islamic religion. Some Muslim men have taken the Quran and made it to be a falsity to their perception and added to it. This addition has caused many Muslim women to be disrespected and abused. Many Islamic religions are filled with much domestic violence. Take Bibi Aisha’s case, her husband was part of the Taliban and she never had a chance to see him. During his time away, her in-laws beat her, tortured her, and made her sleep with the livestock. The abuse became too much, so Bibi ran away, but her father returned her back to her in-laws. Due to her disappearance, her husband returned and he proceeded to torture her in front of the community by removing her ear and nose. She was left in the desert to bleed to death. She ran to her uncle’s house and he turned her away, but her father-in-law took her to the Americans (military) where they tended to her wounds and protected her. You can find her picture on my blog for this class. When I see her, I see a woman of strength and perseverance. It’s said to say, but this incident which brought her much pain, seems to have blessed her. It is because of the mutilation of her face that she is free and in a better place. It is well known within the Islamic culture that domestic abuse is hardly unique. Many Muslim women deal with this atrocity daily, due to the thoughts of Muslim men. Most Muslim males believe that Muslim women are slaves or property. Most husbands believe its right to beat their wives and treat her with disdain. An often-quoted verse in the Quran says a husband may chastise a disobedient wife, but this is open to several interpretations. What is the definition of protection and love? Protection is to cover or shield from exposure, injury, damage, or destruction and love is a profoundly tender, passionate affection for another person. I can’t say that I see these actions practiced within the Muslim culture. If anything, Muslim women are caused to feel scared, unsafe, unprotected, and abused. The most common form of abuse is emotional and mental abuse. This can include verbal threats, intimidation, neglect, extreme jealousy and possessiveness. The worse of the two is the mental abuse which causes severe psychological harm. It destroys her self-esteem, self-worth, and causes many to have nervous breakdowns and become suicidal. Some of the factors that make Muslim men abusive Muslim women are: 1. Economic hardship, political oppression experienced outside the U.S., problems with the children, or an inferiority complex. 2. Some Muslim men accept the idea that its normal for a man to hit his wife and that she is no more than a piece of his property. 3. It’s generational; habits are picked up after watching their own fathers abuse their mothers. 4. Some abuse their wives because they want them to be more modern and less Islamic. SO they have their wives remove their hijab (Islamic dress), while others turn to abuse in order to keep their wives traditional; which is the exact opposite of the former. In a marriage, the Quran is very clear on procedures in discipline for Islamic wives. First, there’s peaceful discussion between the two about the problem and resolutions. If this doesn’t work, the next step is for the husband to be more stern and focused. If the disobedience persists from the wife, the husband will leave the bed which is a form of punishment for not only the wife, but also the husband. If that doesn’t work, then other family members will become involved and try to help in resolving the issues and being fair to both parties. This is not totally true because the Muslim religion is male dominated and gender-controlled. The males within the family will be the first and last to define choices of resolution. Remember, Muslim women really don’t have rights. Whether it’s within their family, job, mosque, or society. There is no balance when it comes to gender or to resolving life’s issues in the Muslim culture. During this whole process, Muslim women keep quiet due to feelings of depression and hopelessness. They began to feel like no one will help them and they are constantly aware of their co-dependence to their husbands. Financial independence is something that is always in the forefront of their minds, but it’s always tainted by the images of control in the Muslim culture. So, they make a decision to stay in bondage to keep their homes, children, and the love of their husbands; the latter is questionable. Some Muslim women see the abuse as a fact of life and learn to live with it. So, what does the abuse and control have to do with Women’s Studies? Well, throughout the class we focused on many different types of situations that involved women; whether good or bad. The control and abuse that is present in the Muslim culture reminds of gender prejudice and gender discrimination. Both are one in the same, but speak of different influences. Gender prejudice is a belief that women are the weaker of the sexes emotionally and physically and must be protected from the world outside. I know that males are expected to be the providers and to dominate the decision making in the home, but there sh ould still be some form of balance. Balance is needed in everything; whether it’s life, work, or play. We all need to have a sense of structure or rules, but there must be a state of adjustment. In reviewing gender discrimination, you will find prejudicial treatment based upon groups or individuals due to their gender or sex; there is no protection factor involved. Gender discrimination can affect both men and women, but women are usually at the receiving end, since most cultures in the world are patriarchal and male-dominated. This isn’t a far cry for religions because mostly all religions are male-dominated. You will find women aren’t seen as being equal to men within the scope of religion. It is partly due to how man has interpreted their religious readings or scriptures, and twisted it to be a form of evil and disdain. Yes, there are places within scripture that speak of women being unclean due to their monthly or being untouchable after childbirth. But is it because the woman is evil, or is it a form of protection for her and anyone that she may come into contact with? All in all, I see the Islamic religion as being so gender biased that it causes me to become angered. This religion seems to prevent Muslim women from nurturing their true identity and blossoming into women of self-worth and self-esteem. Hiding one’s face can make a person feel unworthy and disconnected. It’s a joy to feel positive about yourself and who you are. Being able to feel good about your looks and your body can be very uplifting to the psyche and soul. What puts a damper on that? Having a father, brother, husband, or any male to make you feel that your very essence is despicable and dirty. Hopefully, in the 21st century, things will change and get better. Until then, it’s up to us to become more aware of the many differences of cultures and religions. These differences could cause or society to become cold, unloving, and aloof. I don’t believe our world should be this way. If anything, love should prevail and the worship of a power stronger than you should cause you to love everyone even the more. Bibliography Roald, Anne S. (2001). Women in Islam: The Western Experience. Routledge. Suad Joseph, Afsaneh Najmabadi, ed. Encyclopedia of Women Islamic Cultures. Brill Academic Publishers. Women and Violence. Welcome to the United Nations: Its Your World. United Nations Department of Public Information, Feb. 1996. Web. 07 Dec. 2011 American Muslim Women Unveil, and Explain Why: NPR. NPR: National Public Radio. 19 Oct. 2011. Muslim Clerics on the Religious Rulings Regarding Wife-Beating. Jihad Watch. 15 Nov. 2011.

Inconsistency in The Character of Hamlet Essay -- GCSE Coursework Shak

Inconsistency in The  Character of Hamlet The perfection of Hamlet’s character has been called in question - perhaps by those who do not understand it. The character of Hamlet stands by itself. It is not a character marked by strength of will or even of passion, but by refinement of thought and sentiment. Hamlet is as little of the hero as a man can be.   He is a young and princely novice, full of high enthusiasm and quick sensibility - the sport of circumstances, questioning with fortune and refining on his own feelings, and forced from his natural disposition by the strangeness of his situation. Hamlet seems incapable of deliberate action, and is only hurried into extremities on the spur of the occasion, when he has no time to reflect, as in the scene where he kills Polonius, and again, where he alters the letters which Rosencraus and Guildenstern are taking with them to England, purporting his death. At other times, when he is most bound to act, he remains puzzled, undecided, and skeptical, until the occasion is lost, and he finds some pretence to relapse into indolence and thoughtfulness again. For this reason he refuses to kill the King when he is at his prayers, and by a refinement in malice, which is in truth only an excuse for his own want of resolution, defers his revenge to a more fatal opportunity, when he will be engaged in some act "that has no relish of salvation in it." "Now might I do it pat now he is praying; And now I'll do 't; - and so he goes to heaven; And so am I reveng'd? - that would be scanned: A villain kills my father; and for that I, his sole son, do this same villain send To heaven. O, this is hire and salary, not revenge ... Up sword; and know thou a more horrid hent, Whe... ... explaining the cause of his alienation, which he hardly trust himself to think of. It would have taken him years to have come to a direct explanation on the point. In the harassed state of his mind, he could not have done much other than what he did. His conduct does not contradict what he says when he sees her funeral, "I loved Ophelia: forty thousand brothers Could not with all their quantity of love Make up my sum" - [Act v., sc. 1.]   In conclusion, Shakespeare has been accused of inconsistency with Hamlet only because he has kept up the distinction which there is in nature, between the understandings and the moral habits of men, between the absurdity of their ideas and the absurdity of their motives. Hamlet is not a fool, but he makes himself so. His folly, whether in his actions or speeches, comes under the category of impropriety of intention.

How Do Narrative and Genre Features Create Meaning Essay

As film audiences we have an expectation of particular conventions, which certain film genres work with and if these expectations are met, then viewing pleasure is certified. This is a result of our understanding of generic conventions, which derives from past experiences with films we have seen. The film industry understands this, but is however, constantly attempting to ? extend’ these genres sometimes for artistic reasons and sometimes to secure financial revenue. The narrative of a film is the sequence of events which are organised in a structure to tell and develop a plot. It is just as important in function as the genre is, with regard to securing audiences and satisfying their expectations and audiences will have particular anticipations for a narrative’s different segments. By this we can observe that a film producer is dependent at least partly on the satisfaction of the film’s target audience for the proceeds at the box office. This essay will discuss how a 10-minute sequence from James Wan’s ? Saw’ (2004), uses many conventions from a few different genres and it considers how the narrative ties in with this. The film in itself illustrates so many of the conventional rules attached to a thriller, that we have learnt to accept as ? normal’. I would describe this sequence as a pastiche as it is not only thrillerish but there are also elements of detective genre. These are all traits within a horror movie. The clip begins with what we believe is detective Tapp carrying out surveillance on Dr. Gordon’s house. He is filming their bedroom window and talking, but to whom we have no knowledge. As the camera moves from the television screen to a side wall, the frame reveals a compilation of images, of who we assume to be Dr. Gordon. It also shows that he has perhaps been recording phone calls from within Dr. Gordon’s household. The mise-en-scene (stacks of empty coffee cups and take away trays) illustrates that detective Tapp has been there for quite some time, and it is now evident that he is in fact alone. Suddenly, we are confronted with a wall plastered in a mass of newspaper clippings. We realise that this is not official police work, it could be stalking. This convention of the obsessed detective is a usual element of thriller films as well as in crime films. A cross fade is the utilised for the introduction of the next frame. Fades are usually employed to suggest a flashback or for the use of moving forward in time, but in this case we consider that it is a flashback, though we are still uncertain. This car scene involves Dr. Gordon being taken home by detective Tapp. Unlike others, this film concentrates solely on the plot and the characters and the director ensures this through the way there is never or rarely any background situations which might distract the audience. Everything excluding the characters is darkened out, leaving the audience nothing to observe but them and their conversation. The next scene reveals Tapp at his desk, watching evidence from the ? jigsaw case’, we can see that his desk lamp is focused on a mound of file work which may be more significant than the ? jigsaw case’, – work which he evidently does not see as priority. Detective Tapp’s back is turned to this mound of work and he is focused on the television screen, scrutinizing the video tape. Also, the mise-en-scene shows only a few newspaper clippings on the side of his work space in this scene, which might be suggesting this is the beginning of his ? stalking’ behaviour. With one desk lamp on in the entire room it is evident that all of his other colleagues are going or have already gone home. This type of behaviour (working over hours when everyone else has left) is suggestive of reclusive characters with little or no social or family life, having nothing but work to look forward to and these characters are usually found in crime-thriller movies or psychological-thriller movies. This ? work obsessed’ character is reinforced when his work colleagues invite him to accompany them and he declines without even removing his gaze from the television screen. The character of Tapp is played by the actor Danny Glover, frequently associated with the action-crime-thriller sequel films ? Lethal Weapon’. In these films he also plays a detective officer often involved in action, so it comes as no surprise that we have expectation of the narrative to place him in a place of police action. Again, the background is dark, suggesting that nothing else matters to this character, including his partner, Sing, who remains behind. Sing’s demeanour implies that Tapps behaviour is possibly recent and unusual, transpiring only, through the ? jigsaw case’. The frame illustrating half of the light on Sing may bring connotations that he is in half a mind about Tapp, he is unsure about what has happened to him and why. After noticing something about the evidence, Tapp hurriedly beckons Sing back. In this scene we see Sing under a more (although not much more) prominent light in contrast to before. Tapp is still the one mostly saturated in light, he is the one with the information and we see that as Sing learns and gains more information, the light shed on him also increases. The snapshots that the clip uses of the derelict warehouses, remind us of a stalker ? the way that detective Tapp stalks Dr. Gordon and the way ? jigsaw’ stalks his victims. This type of stalking behaviour again, links in with the conventions of the thriller genre. The next frame portrays both Tapp and Sing looking onto a map, both saturated in an equal amount of light. They are just as important as each other here; they need each other to make a break through. This is reflected in their names, Tapp and Sing ? when combined unified it creates rhythm and music, an outcome. This convention of crime/detective partners having a connection between their names, and their names revealing traits of their characters when they are together, is usually found in detective-thriller/action genre films, e. g. in the action ? crime-thriller ? Lethal Weapon’ the main characters are called ? Martin Riggs and ? Roger Murtauth’. The way that the first letters of their names are arranged, mirrors the way that the characters work in opposite ways (M. R. as oppose to R. M). On the car journey to the derelict factory, everything in the background is darkened out, thus creating the feeling of suspense and mystery. Also, with barely any street lighting, it could be proposed that this road is not popularly accessed by the public, signifying there could be danger here. These are all generic conventions of a thriller film. The mise-en-scene mainly supplies us with dark and dull colours, i. e. black and metal grey, which run throughout the film, connotating mystery, a cold and possibly even pain and depressing feelings, which create the theme for the entire movie. As the two detectives ascend the stairs, they are entering darkness; again a sign that they don’t know what is ahead of them. The use of a handheld camera panning the scene allows for a sense of first hand experience to take place, again correlated with thriller films, i. e. ; ? The Blair Witch Project’. As they approach the ? workspace’ of this scene, we notice how lighting is positioned over specific areas, where there are ?projects’ developing. Each of these are covered by a red cloth. To some, i. e. the police characters and some audiences, the colour red would have connotations of danger. In this case, the colour red signifies passion. The red cloth is used by ? jigsaw’ to signify passion for the projects that he has covered in the cloth. One main theme can be found in all of the characters in this clip ? they are all deeply passionate and devoted to their work. Conventions of a horror genre can be found in the next upcoming scene. Here we witness the detectives discover a seemingly insignificant man entrapped in a death contraption and we soon after determine when ? jigsaw’ returns, that this merely a ? test run’ for a later purpose. Sinisterly, ? jigsaw’ wears a cloak with a strip of the same cloth that he has used to cover his projects, he is truly devoted to this work and the matching cloak almost makes it seem like this is his ? team’. As the detectives leap out of their hiding places and confront him, ? jigsaw’ stamps the contraption to a start, leaving the detectives panicking and him in control of the situation. Again, by using a hand-held camera with an over the shoulder shot behind the ? jigsaw’, the audience sees the ? jigsaw’ as the largest figure and therefore the dominant party in this scene; consequently the detectives literally look small in this scene, clueless under the grasp of this psycho. This hand-held camera technique also delivers a sense of panic to the audience. Subsequently, fast editing shots build suspense and panic, leading to the peak where one person on each side of the room manages to escape ? the victim escapes his death, and ? jigsaw’ escapes the detectives, one a split second after the other. For that minute split second we have the high hope that the detectives have gained control of this situation. Our hopes are sunk however as Tapp is slashed across the throat and ? jigsaw’ escapes. This is an expectation that audiences have become acquired with in thriller movie narratives. This film delivers many expectations as well as offering new interweaves that may never have been supplied to a thriller audience before. In this next frame which shows Sing running along a corridor, two main genres come into place; horror and action thriller. The frame shows conventions of horror films through its use of the green coloured steam coming from the mouldy pipes along this gory corridor. The narrative of a police officer chasing a criminal is typical of an action thriller film. The scene where Sing is trying to protrude through the cobwebs to get to ?jigsaw’ as he lays ? dead’ on the floor is significant. This barricade of cobwebs is an illusion to cover the trip-wire which will be the cause of Sings death. This illusion is a reminder that nothing is as it may seem, a principle of psychological-thriller films. As Sing collapses dying, ? jigsaw’ rises, obviously still alive – another illusion. The last scene of this clip begins with a close up of the scar on Tapps neck, gained when he was slashed by ? jigsaw’. At this instant, our prior belief’s that this was all a flashback are confirmed. A scar takes time to heal and where Tapp’s physical scars have healed, his mental scars have not. We see him frantically talking to a framed picture of Sing, as well as talking to himself. A framed picture usually contains family or friends – people who are close to you, and so, it is reinforced to us that Sing was his only family. Tapp blames himself for the death of Sing, perhaps why, although he has already been discharged from the force, he feels he needs to close this case as he owes it to Sing. Word count: 1,927.

Mr Abhi Essay

Haagen-Dazs target consumers are the younger generation which are fashionable and in the â€Å"income pyramid peak† which looking for the â€Å"excellent ice cream†. . In positioning the target market, for example, Haagen-Dazs’s China Road continued its inception marketing strategies. In the time when many competitors considered that China’s domestic market is caught in a price war, Haagen-Dazs entrust on its excellent sensitivity and marketing tools, opened up a high-end market. Thereafter, a precise understanding of consumer’s psychology is indispensable. Before Haagen-Dazs entering into new market areas, Haagen-Dazs does careful analysis of the domestic consumers; this eventually provides better assistance for marketing and branding. Haagen-Dazs apportion to retain key customers. Protects is customers and win the consumers equally important, Haagen-Dazs leave its high-end customers to a smaller target consumer crowd. Therefore, most of their marketing and advertising is print ads, and published within certain media. It do not only save costs, or enhance advertising effects. Simultaneously, Haagen-Dazs also selectively cut the other retail channels to expand their retail side and reach the home ice cream market. Haagen-Dazs advertise the lifestyle of â€Å"enjoy the perfect†, to inspire people to buy high quality of life. While in arrangement of ice cream, Haagen-Dazs join importance to make an environment in which the taste of Haagen-Dazs ice cream has become a memorable experience: this is the so called â€Å"Haagen-Daz moment†. Haagen-Dazs propose various flavors of ice cream, which is designed to approach the need of dissimilar tastes and every with a intention to give to costumer to enjoy the amazing taste. International Environment Internal Environment This refers to factors existing within a marketing firm. They are also called as controllable factors, because the company has control over these factors : a) it can alter or modify factors as its personnel, physical facilities, organization and function means, such as marketing mix, to suit the environment. The factors the affect Haagen-Dazs are: Top Management : The organizational structure, Board of Director, professionalization of management.. etc.. Factors like the amount of support the top management enjoys from different levels of employees, shareholders and Board of Directors have important influence on the marketing decisions and their implementation. Finance and Accounting: Accounting  refers to measure of  revenue and costs to help the marketing and to know how well it is achieving its objectives. Finance refers to funding and using funds to carry out the marketing plan. Financial factors are financial polices, financial position and capital structure. Research and Development : Research and Development refers to designing the product safe and attractive. They are technological capabilities, determine a company ability to innovate and compete. Manufacturing : It is responsible for producing the desired quality and quantity of products. Factors which influence the competitiveness of a firm are production capacity technology and efficiency of the productive apparatus, distribution logistics etc. , Purchasing : Purchasing refers to procurement of goods and services from some external agencies. It is the strategic activity of the business. Company Image and Brand Equity : The image of the company refers in raising finance, forming joint ventures or other alliances soliciting marketing intermediaries, entering purchase or sales contract, launching new products etc. External Environment External factors are beyond the control of a firm, its success depends to a large extent on its adaptability to the environment. The environmental factors that are in its proximity. The factors influence the company’s non-capacity to produce and serve the market. The factors are : 1) Suppliers: The suppliers to a firm can also alter its competitive position and arketing capabilities. These are raw material suppliers, energy suppliers, suppliers of labor and capital. According to michael Porter, the relationship between suppliers and the firm epitomizes a power equation between them. This equation is based on the industry condition and the extent to which each of them is dependent on the other. The bargaining power of the supplier g ets maximized in the following situations: a) The seller firm is a monopoly or an oligopoly firm. b) The supplier is not obliged to contend with other substitute products for sale to the buyer group. c) The buyer is not an important customer. ) The suppliers’ product is an important input to the buyer’s business and finished product. e) The supplier poses a real threat of forward integration. 2) Market Intermediaries : Every producer has to have a number of intermediaries for promoting, selling and distributing the goods and service to ultimate consumers. These intermediaries may be individual or business firms. These intermediaries are middleman (wholesalers, retailers, agent’s etc. ), distributing agency market service agencies and financial institutions. 3) Customers : The customers may be classified as : ) Ultimate customers: These customers may be individual and householders. b) Industrial customers: These customers are organization which buy goods and serv ices for producing other goods and services for the purpose of other earning profits or fulfilling other objectives. c) Resellers:  They are the intermediaries who purchase goods with a view to resell them at a profit. They can be wholesalers, retailers, distributors, etc. d) Government and other non-profit customers: These customers purchase goods and services to those for whom they are produced, for their consumption in most of the cases. ) International customers: These customers are individual and organizations of other countries who buy goods and services either for consumption or for industrial use. Such buyers may be consumers, producers, resellers, and governments. f )Competitors: Competitors are those who sell the goods and services of the same and similar description, in the same market. Apart from competition on price, there are like product differentiation. Therefore, it is necessary to build an efficient system of marketing. This will bring confidence and better resul ts. g) Public:  It is uty of the company to satisfy the people at large along with its competitors and the consumers. It is necessary for future growth. The action of the company do influence the other groups forming the general public for the company. A public is defined as ‘any group that has an actual or potential interest in or impact on a company’s ability to achieve its objective. ’ Public relations are certainly a broad marketing operation which must be fully taken care of. International Market Entry Mode Haagen Dazs has franchises throughout US and many other countries around the world. Haagen Dazs is using Franchise mode to enter the market across oversea by set up Haagen Dazs shop in many countries. Franchising mode is form of licensing whereby the franchisor ( the seller ) gives the franchisee ( the overseas buyer ) the legal right to undertake business in a specified manner under the franchisor’s name as Haagen Dazs brand in return for royalty payment usually in the form of percentage of sales ( IM study guide, 2011 ). Haagen Dazs franchising spread to North and South America, Europe, Asia, Africa, Middle East . It also provides franchising in many local locations in each country. Likewise, Haagen Dazs franchisee is also distribute Haagen Dazs ice cream product in the retail store, convenience store and supermarket. In my opinion, Haagen Dazs is choosing the correct entry mode to expose Haagen Dazs ice cream over many countries around the world. Franchise is the best way for Haagen Dazs to enter the international market because ice cream is like food or beverage product that it taste need to be standard as it original company like it own Haagen Dazs. By using Franchise, Franchisor teaches Franchisee on how to make Haagen Dazs ice cream, serving service and run the business to be the same as its original Haagen Dazs in the US. Additionally, ice cream product has short shelf life, not even in 1 day which needs to keep the product only in the cold place otherwise it is melting very easily. To compare with other product that has long shelf life upon 6 months – 1 year or above 1 year such as beer product, this kind of product is appropriate to use direct exporting. International Competitive Strategy And finally the stratergy of Haagen Dazs marketing: Positioning and Target Haagen-Dazs tagets a niche market segment with high income. Haagen-Dazs is positionned with a strong differentiation regarding its competitors, and this was strengthened by the identification of the product in the category of luxury items. The brand is classified in the premium quality ice cream without coloring agents nor additives, with ingredients flavored naturally (Vanilla of Madagascar, Belgian chocolate, strawberries), selected inclusions (pecan nut, fresh grilled almonds, cookies of California), specific know-how and obsession of the quality. Product policy * brand name and product name are the same * packaging easily recognizable * Haagen Dazs acts on three segments: the jars of 500ml, the mini-jars of 100ml and the huge sticks. * Haagen Dazs has introduced innovation into its products policy: flavors that differentiate the brand from its competitors. Price policy * Coherent with its positioning as a luxury ice cream * Price 2 – 3 times more expensive than competitors * Price in France twice the one of the USA Distribution policy * Exclusive shops: Stores, tea lounge * Hypermarkets Partnerships: Restaurants, coffee shops, airlines, entertainment companies (Disneyland) Communication policy * Sponsorship in big events: Roland Garros, Cannes festival, Trophy Lancome * Use of fashion principles in advertisements (collection spring and summer): coherence with luxury brand positioning The International Marketing Mix Haagen Danz launched with the aim of creating a ‘super -premium’ ice cream so they achieved it by using marketing with the 4P’s : Product, Price, Promotion, Place. Marketing mix of Haagen Danz: Product: High quality: Most people see the product with good package and good quality. There are many kinds of flavor and customer can choose what they like with different taste and different package. There are types of product like classic flavors, limited editions, gelato,sorbet,frozen yogurt,cups,bars. -Finest Ingredients: The ingredients was fine that lot of people can taste the different flavor on what they choose. They also include special ingredients in the menu like banana split ice cream. so they put extra banana with ice cream and other toppings. It will good to let the customer try the new ingredients. Price: -Set high to give exlusive image: It includes with goods image with high quality of product. They also pay for the package which has been offered in good shape when customer want to take away. So the seller must set a high price and also match with the other competitors. Promotion: -Glossy magazines: Usually most teenagers buy magazines. So the seller of haagen danz can promote it by putting some small brochure so everyone know more about haagen Danz and new type of flavour. Word of mouth: After customer eat haagen danz and they like it, he/she will tell to his/her friend that the ice cream is nice. So it spreads to other people and to the other country. It will help to make haagen danz more popular. -Free Samples: When customer do not know what flavour they want to choose, the seller can give free samples so that the customer know which taste is good and they will buy it. It the best way for them to try and it will sat isfy them. -Adverts next to exclusive brands: They can promote or advertise in the TV to show large audiences about haagen danz. So many people can see why they like it and it will be useful to let them know. Place: -Only in exclusive locations: They put in a place where lot of people are around. For example, inside the mall or popular place. Because when customer pass by the store of haagen danz, they can buy it. It also can put in the store so that customer can easily buy what they like. The distribution of haagen danz: First, they need to make an arragement to come up with an agreement with other countres for their product to be distributed internationally. They need to discuss about the marketing mix( product, price, promotion,place). Second, they produce the ice cream from the factory. They will divide different flavor in different factories. The workers need to design the package of the product. There are different types of shape for the package( small size, large size). Then, they put the ice cream inside the package. Third, they need to distribute specific packages to specific destination. Then the retailer(distributor) of the country in which the product is being exported to, must pay for the shipment and supply into which the entire hipment of the product will be stored or delivered into a storage house, where it will be distributed again to other retailers in different locations in that specific country Fourth, the retailer can start to sale the product to the customer. They retailer can be place in popular place where lot of people are around. They can promote to the customer so that it will help to attract other people. Last, the customer can choose whether they buy the product or not. It according to the customer mood,taste and loyalty. They can try the flavor before they buy the products like free samples. So if they like it, they will buy the ice-cream. Customers are interested to the product of design and images. References Justhaagendasz (2012) â€Å" market strategies† available from: http://justhaagendazs. wordpress. com/market-strategies/ Justhaagendasz (2012) â€Å"Products† by Kapferer (1997) available from: http://justhaagendazs. wordpress. com/products/ HAAGEN-DASZ. COM (2011) â€Å"SHOPS† AVAILABLE FROM http://shops. haagen-dazs. com/ http://brand-audit. blogspot. sg Wikipedia of Haagen Dazs

Bringing Visibility Into Marketing With Dree Ziegler From Fulton Fish Market

Bringing Visibility Into Marketing With Dree Ziegler From Fulton Fish Market Unexpected projects derail your marketing process or work management. It happens. How do you prepare or respond to such stress? Do you find a way to complete your work and meet deadlines? Marketing teams are always expected to do more with less.   Today’s guest is Dree Ziegler, director of digital marketing at Fulton Fish Market. Every marketer has similar tactics, but they’re all talking to different audiences and pitching different services and products. Dree brings a fresh perspective and describes how she created a process using to stay organized and constantly communicate.   Not a Can of Corn: Fulton Fish Market in New York City follows the same way of doing things since the beginning of time Nothin’ Fishy about Dree’s Marketing Experience: Digital and eCommerce marketing and technology strategy that moved to merchant side of business Remote Headquarters: Dree manages a dispersed team of people in a number of places who are in contact with all the people in the market on a daily basis Challenges: Dree understands importance of visibility across the team, staying organized, and constant communication Gone Fishin’: Fultonfishmarket.com’s goal is to bring that fresh seafood experience to people, wherever they may live It’s not the same: Fresh fish from a grocery store is fish caught months ago, frozen, kept in a warehouse, trucked across country, thawed, and put on display Fulton Fish Market features about 40 vendors that bring fresh fish that’s sent overnight and delivered to your doorstep Fulton Fish Market’s Documenting Strategy for Marketing Plan:   Set high-level goals for team that’s still growing Update Website to improve consumer experience Put baseline digital marketing tools in place to plan daily tasks Draft and create day-to-day marketing plan and content Fish-on-the-Fly Campaigns: Ordering and buying fish that’s only good for so long; purchasing department buys what’s fresh in the market and expected to sell Project Plan: Visual waterfall of tasks and who’s doing what; monitor team’s tasks, pickup slack, work collaboratively, and deliver what’s promised   Fulton Fish Market’s next frontier is doing the things that people should be doing vs. automation and machine learning (ML) tools Marinating on Future of Digital Marketing: No experience needed, continue to learn, differentiate yourself, and stay hungry Links: Fulton Fish Market Fulton Fish Market (for restaurant owners) Fulton Fish Market (for retail consumers) Slack MailChimp Google Data Studio Magento eCommerce Platform Shopify The Marketing Management + Strategy Statistics You Need to Know in 2019 New Marketing Suite If you liked today’s show, please subscribe on iTunes to The Actionable Content Marketing Podcast! The podcast is also available on SoundCloud, Stitcher, and Google Play. Quotes by Dree Ziegler: â€Å"Our goal is to bring that experience to people wherever they may live. We want to deliver that freshly good experience to their doorstep quickly.† â€Å"We’re taking fish that comes into the Fulton Fish Market. You’re getting the freshest possible fish, and it’s delivered to your doorstep within overnight shipping.† â€Å"We’re doing a combination of big initiatives that over arch the year, as well as small daily marketing tidbits that go out on our social media and through our emails.† â€Å"We’ve automated a ton of things which allows us to work ahead and then when people disrupt the flowwere able to be more agile and supportive of what they need.†

Impact of HESI Specialty Exams Dissertation Example | Topics and Well Written Essays - 500 words - 1

Impact of HESI Specialty Exams - Dissertation Example These two theories were used as the basis for formulating a model for constructing Critical Thinking Test objects that were used in this study. This same model was used for the previously concluded eight studies that were carried out to study the effectiveness of E2 in predicting the success of NCLEX-RN (Zweighaft, 2013).The E2 and the HESI Specialty Exam produced by the Elsevier, and the Ninth Validity Study Questionnaire, which was a design of the researcher, were used for data collection. The E2 is always administered during the final semester or quarter of the nursing curriculum. Its blueprint is a reflection of what is there in the NCLEX-RN plan. The HESI Specialty Exams always come at the end of the nursing curriculum. The study mainly used the HESI exams with testing units that are greater than 300. The questionnaire, which had 19 multiple-choice with open fields for comments, was used mainly to gather information from the deans and the directors of the respective schools rega rding their policies on E2 and HESI Specialty exams. It also asked questions about the outcomes of the NCLEX-RN (Zweighaft, 2013). This study made use of Non-Experimental design. All user and none user schools were enumerated and a Random Number generator was used. Deans and directors from 97 schools of nursing were invited. Stratification of random samples of the schools was done based on the three levels, Baccalaureate, Associate degree and diploma. A sample of 3790students from 63 randomly selected schools participated in this study and power analysis indicated that this was a good sample.The study found out that the E2 are highly accurate in predicting the success of NCLEX-RN. The students who took part in Specialty Exams also showed higher means in their E2 scores than those who did not take the Specialty Exams. This was determined using the Welch-Satterthwaite’s test (Zweighaft, 2013). Since the data obtained in this ninth study are consistent with those of the previous studies, it shows that E2 scores can be good predictors of the success of the NCLEX-RN.

Legalizing Mariuana Essay Example | Topics and Well Written Essays - 2500 words

Legalizing Mariuana - Essay Example Within every culture there are differences however. In every part of the world religion was used as a tool to explain things that science could not, and religion's view on mind-altering substances like marijuana, alcohol and mushrooms has traditional been negative. Early western religious leaders looked skeptically on people in an inebriated state, perhaps thinking that they were possessed. This might explain the inherent distrust of any mind-altering substance; early science was too primitive to explain the inebriated state so religious leader's denounced users as demon possessed. In the west especially, where religion was not so much of a spiritual nature but a kind of penance were substances seen as evil. Unlike other, more primitive religions of the world, where its practitioners wanted to elevate the soul to communicate with God, western Christianity seemed to want to make every person live as plainly as possible. It taught that suffering was a good thing and if the common perso n questioned why they were told by their religious leaders that it was because that was how God wanted it to be. It's easy to see now how the modern western world developed its bias against substances. Today in the United States and most parts of the western world (like Britain, Canada, and France) marijuana is illegal to possess or distribute (although in Canada possession has been decriminalized). Penalties in the United States for possessing marijuana differ from state to state but are generally severe: a hefty fine at the least to several months or even years in prison, depending on the amount of marijuana found. (Schwartz 2000) Some states have legalized marijuana for medicinal purposes: relief of chronic pain and post-traumatic stress. It has been shown in every study that the large majority of the American population (around 70 percent always) agrees with marijuana use for medicinal purposes. However, federal law in many cases clashes with state law when government officials do raids on houses of known medicinal marijuana users that have been sanctioned by the state. In every case federal law supersedes that of the state law and the patient is fined or imprisoned and the ma rijuana, usually no more than a few plants for personal use, is taken from the patient. (Grinspoon and Bakalar 2002) Arguments abound over the legality of this. Should federal law supersede state law Those true to the founding fathers ideals of the sovereign state say no, while federalists say yes, that the government should have the power to restrict state laws. The arguments on both sides are long and equally compelling. Marijuana has been discovered to be very useful in the field of medicine. Effects of marijuana have been known to cause pain relief. Marijuana was used as an anesthetic in many countries. Marijuana smokers reported that marijuana ad relieved pain while smoking and a much higher tolerance to pain after smoking. In particular, marijuana helps relieve the tension in a headache because of it effect on the brain. (Doblin and Kleiman 2003) It also helps with anxiety because it can be used as a sedative. Studies have shown that marijuana can also be used as a Bronchodilator. It can help relieve feelings of suffocation during an asthma attack. Many

Micro & Macro Economic Analysis - Electronic Arts Coursework

Micro & Macro Economic Analysis - Electronic Arts - Coursework Example Similarly if one variable falls, the other is destined too as well. Today In the modern world, the theory of demand and supply seizes more emphases of business analysts in decision making. Demand and Supply theory in the modern world of fierce competition enfolds a great deal of attention for strategic planning to achieve competitive advantage over rivals. The phrase â€Å"Demand and Supply† was first used by James Denham-Steuart in his book named â€Å"Inquiry into the Political Economy† which was published in 1767 (Steuart Denham et al, 1966). The theory discussed above is supplemented by the characteristics of the market in which the company exits. Conventionally there are four basic types of market structures. Perfect competition: such markets have many buyers and sellers, none being able to influence prices. Oligopoly: several large sellers who have some control over the prices. Monopoly: single seller with considerable control over supply and prices. Monopsony: single buyer with considerable control over demand and prices. The company with its gaming products operates in the Oligopolistic environment. Where there are several large producers but have a tendency to dominate major markets across the globe and influence some change in prices (Sloman, 2010). The concept of elasticity comes into play here. Elasticity is the measurement of how changing one economic variable affects the other. Elasticity of demand can be of three basic types; Price elasticity of demand – measuring the dynamics of the quantity demanded by the change in price. Income elasticity of demand – measures the dynamics of quantity demanded by changes in consumer income. Cross elasticity of demand – measures the responsiveness of quantity demanded by changes in price of another good. The concept in itself is a complete strategy. When ascertaining price of a product these elasticity’s should be kept in mind (Sloman, 2010). A detailed analysis of the Micro and Macroeconomic environment of Electronic Arts Inc is conducted below in detail, to explain the subject without obstruction. MICROECONOMIC ANALYSIS The demand and Supply theory as discussed above are amongst issues one needs to cater before planning product launch, indulging in price war s and budgeting for marketing. As the demand and supply curve has serious implications on the pricing strategies being adopted, there should be reasonable understanding of the subject matter before decisions are made. For the purpose of explaining the subject effortlessly, let’s consider the example of the world’s largest video game developer Electronic Arts, Inc. Electronic Arts (the company) is America’s largest developer, marketer, publisher and distributor of video games. The company has a well diversified portfolio of products and geographical presence all over the globe. Under such circumstances the demand and supply implications are more severe for planning purposes as different conditions will be faced by the business analyst across geographical horizons. (Electronic Arts, 2011) Demand and supply has remained unchanged and unchallenged till date. There has always been a gap in the demand and su

Assessment Template Essay Example for Free

Assessment Template Essay A trainer of this Competency Unit must: †¢ have demonstrated competency under this Competency Unit †¢ have at least 2 years related experience in the Manufacturing Industry †¢ be certified competent in preparation, delivery and evaluation of training sessions or relevant National Trainer Competency Standards certification (ACTA) Assessor Requirements An assessor of this Competency Unit must: †¢ have demonstrated competency under this Competency Unit †¢ have at least 2 years related experience in the Manufacturing Industry †¢ be certified  competent in the conduct of competency-based assessments or relevant National Trainer Competency Standards certification (ACTA) Candidates Profile Description of candidates: Age group: 21 to 55 years old Education level: PSLE or equivalent Language: Chinese / Basic English Minimum ability of: †¢ Singapore Workplace Safety and Health requirements knowledge †¢ Follow written and oral work instructions †¢ Listen, read and write English at a proficiency level equivalent to Employability Skills system (ESS) Level 3 †¢ Manipulate numbers at a proficiency level equivalent to Employability Skills system (ESS). Level 3  Special needs of candidates As the candidates are expected to have a varying level of command of the English Language, it is expected that the assessor shall apply the principle of fairness without comprising the validity and reliability of the assessment especially during oral questioning where candidate’s comprehension of the questions may be impacted by the command of English. In this case, the assessor can paraphrase the questions in order to solicit a response from the candidate. Evidence Gathering Plan for Performance Statement. |Performance Statement |Assessment Criteria |Assessment | | |(Candidate is able to) | | | | |Method |Tools | |PS 1 | | | | | | | | | | | | | | | | | | | |PS 2 | | | | | | | | | | | | | | | | | | | | | | | | | | | | | |PS 3 | | | | | | | | | |PS 4 | | | | Evidence Gathering Plan for Underpinning Knowledge |Underpinning Knowledge (UK) |Assessment Criteria |Assessment | | |(Candidate is able to) | | | | |Method |Tools | |UK 1 | | | | |UK 2 | | | | |UK 3 | | | | |UK 4 | | | | |UK 5 | | | | |UK 6 | | | | |UK 7 | | | | |UK 8 | | | | |UK 9 | | | | |UK 10 | | | | Assessment Specification for Practical Performance. |SPECIFICATIONS |GUIDELINES | |Duration |xx minutes | |Venue |Training Provider | |Set-up |Simulated condition / environment with the capacity for up to 15 candidates for conduct of | | |assessment and equipped with, but not limited to: | |Documents to be used |For Candidate – Practical Performance Assessment Paper | | | For Assessor – Practical Performance Assessment Paper (with answers) and Individual Assessment| | |and Checklist Summary record | |Pre-assessment instructions |Prepare the test materials, checklists, hand tools, measurement devices and equipment required| |(Assessor) |for work assignment. Place it at designated locations. | | |Instruct the candidates to retrieve test materials, checklists, hand tools measurement devices| | |and equipment from the designated locations. | |Pre-assessment instructions |Inform candidates the following before commencement of assessment: | |(Candidate) |Purpose of the assessment | | |Assessment duration | | |Performance statements expected | | |Method of assessment – Direct observation | | |Verification of candidate’s identity | | |Appeal procedures | | |Workplace Safety and Health requirements if any | | |Special needs if any | | |If candidates have no further questions or needs, assessment shall begin. | |Process |The work assignment consists of three tasks as follow: | | |Task 1: | | |Task 2: | | |It is suggested that assessors conduct the tasks sequentially starting with Task 1 and end | | |with Task 2 and use the Individual Assessment and Checklist Summary record for Practical | | |Performance Record to rate the observations against the performance statements and criteria | | |Where assessor is not able to ascertain the competency during practical performance, this can | | |be supplemented by oral questioning | | | If candidate  does not demonstrate competence against any PS, the candidate should still be | | |allowed to complete the assessment. | | |The result of the assessment will be made known at the end of the test | |Recording Assessment Result: |Record findings and conclusions in Individual Assessment and Checklist Summary record for | | |Practical Performance | | |Place a tick in the â€Å"C† column for â€Å"Competent† to indicate the outcome of the assessment for a| | |PS. | | |Place a tick in the â€Å"NYC† column for â€Å"Not Yet Competent† to indicate the outcome of the | | |assessment for a PS. | | |Record observations of competence | | |Record any questions asked and the given answers | | |Record reasons for â€Å"NYC† in the event the candidate intends to appeal and these will serve as | | |your supporting evidences. | | |Transfer your results to the Overall Assessment Summary Record | | |A candidate is deemed competent if â€Å"C† is ticked in all Assessment Criteria | | |If any Assessment Criteria is graded â€Å"NYC†, the candidate is deemed Not Yet Competent in the | | |Performance Statement and therefore in the assessment | |Feedback |Give feedback to candidate on the outcome and request for feedback. | | |Candidate is to sign on Individual Assessment and Checklist Summary record for Practical | | |Performance Record at the end of the assessment. | | |In the case of â€Å"NYC†, candidate must be reminded of his / her right for appeal. In case where | | |candidate accepts the outcome of the assessment, the candidate will sign the Overall | | |Assessment Summary Record. If the candidate intends to appeal, the assessor will remind | | |candidate of the appeal process and the candidate does not sign the Assessment Record Summary. | Assessment Specification for Written Questions. |SPECIFICATIONS |GUIDELINES | |Duration |xx minutes | |Venue |Training Provider’s room | |Set-up |Chairs and tables for each Candidate | |Documents to be used |For Candidate – Written Assessment Paper | | |For Assessor Written Assessment Paper (with answers) and Individual Assessment | | |and Checklist Summary record | |Pre-assessment instructions (Assessor) |This section is to be conducted after the Practical Performance. | | |If the candidate is unable to clearly express his / her answer in writing, the | | |assessor can request the candidate to draw or demonstrate. The assessor must | | |indicate in the â€Å"Evidence† column of this method of answering the question | | |A variation in the answer may appear which is not 100% describing the given | | |answers. In this case, the assessor can use his or her own discretion to assess if | | |the answer meets the need of the question. Comments must be written in the | | |â€Å"Evidence† column. | | |All questions must be answered | | |Further questions for clarification must be noted down in the â€Å"Evidence† column as | | |well. | |Pre-assessment instructions (Candidate) |There are a total of xx written questions in this section. | | |In the event that you are unclear of the question, you may ask for any | | |clarification before proceeding to answer the question. You are allow to draw or | | |demonstrate if needed | | |If you have no further questions or needs, we shall begin. | |Process |Assessors are to use the Written Assessment Paper (with answers) to rate the | | |answers against the questions. | | |Where assessor is not able to ascertain the answers , this can be supplemented by | | |further oral questions | | |If candidate is not able to answer any question, the candidate should still be | | |allowed to complete the assessment. The unanswered question will be re-asked again | | |at the end of the final question. | | |The candidate must be given other means to express the answer where necessary. | | |The result of the assessment will be made known at the end of the test | |Recording Assessment Result: |Record findings and conclusions in the Individual Assessment and Checklist Summary | | |record | | |Place a tick in the â€Å"C† column for â€Å"Competent† to indicate the outcome of the | | |assessment for a UK. | | |Place a tick in the â€Å"NYC† column for â€Å"Not Yet Competent† to indicate the outcome of| | |the assessment for a UK. | | |Record answers given by candidate. | | |Record any additional questions and answers given. | | |Record reasons for â€Å"NYC† in the event the candidate intends to appeal and these | | |will serve as your supporting evidences. | | |Transfer your results from Individual Assessment and Checklist Summary record to | | |the Overall Assessment Summary Record | | |A candidate is deemed competent if â€Å"C† is ticked in all Underpinning Knowledge | | |questions. | | |If any UK question is graded â€Å"NYC†, the candidate is deemed Not Yet Competent in | | |the Performance Statement and therefore in the assessment | |Feedback |Give feedback to candidate on the outcome and request for feedback. | | |Candidate is to sign on the Individual Assessment and Checklist Summary record and | | |Overall Assessment Summary Record at the end of the assessment. | | |In the case of â€Å"NYC†, candidate must be reminded of his / her right for appeal. In | | |case where candidate accepts the outcome of the assessment, the candidate will sign| | |the Assessment Summary record. If the candidate intends to appeal, the assessor | | |will remind candidate of the appeal process and the candidate does not sign the | | |Overall Assessment Record Summary. | Appeal Process A general practice carried out by assessors is to share the appeal process at the beginning of the assessment. It may give the candidate the assurance that if they fail the assessment, there is a procedure to handle that situation. However, if the candidate is very nervous from the moment he/she enters the room, it is important to assure the candidate that the purpose of the assessment is to assess his/her ability to demonstrate certain knowledge and skills, and to help calm him/her down. It would not be advisable to share the appeal process while conducting the assessment. It would just suggest to the candidate that he/she has failed some sections of the assessment and that may affect the performance of the remaining assessment. If sharing is done at the end of the assessment, it may be redundant especially when the candidate has shown competency according to the assessment criteria. However, if the candidate fails the assessment, he/she might be too emotional to listen to the appeal process. In summary, it is best to share the appeal process at the start of the assessment. Code of Practice for Assessors The National Council for Measurement in Education’s Code of Practice stipulates: 1. The differing needs and requirements of the person(s) being assessed, the local enterprise(s) and/or industry are identified and handled with sensitivity. 2. Potential forms of conflict of interest in the assessment processes and/or outcomes are identified and appropriate referrals are made, if necessary. 3. All forms of harassment are avoided throughout the planning, conduct, reviewing, and reporting of the assessment outcomes. 4. The rights of the candidate(s) are protected during and after the assessment. 5. Personal or interpersonal factors that are not relevant to the assessment of the competency must not influence the assessment outcomes. 6. The candidate(s) is made aware of the rights and processes of appeal 7. Evidence that is gathered during the assessment is verified for validity, reliability, authenticity, sufficiency and currency. 8. Assessment decisions are based on available evidence that can be produced and verified by another assessor. 9. Assessments are conducted within the boundaries of the assessment systems policies and procedures. 10. Formal agreement is obtained from both the candidate(s) and the assessor that the assessment was carried out in accordance with agreed procedures. 11. Assessment tools, systems and procedures are consistent with equal opportunity legislation. 12. The candidate (s) is informed of all assessment reporting processes prior to the assessment 13. The candidate(s) is informed of all known potential consequences of decisions arising from an assessment, prior to the assessment. 14. Confidentiality is maintained regarding assessment results 15. Results are only released with the written permission of the candidate(s) 16. The assessment results are used consistently with the purposes explained to the candidate 17. Self-assessments are periodically conducted to ensure current competencies against the assessment and Workplace Training Competency Standards 18. Professional development opportunities are identified and sought 19. Opportunities for networking amongst assessors are created and maintained 20. Opportunities are created for technical assistance in planning, conducting and reviewing assessment procedures and outcomes. Resources This section provides the reference materials needed to implement and conduct the assessment. Practical Performance Assessment Paper Instructions to Candidates: †¢ Check carefully to ensure you are sitting for the correct paper. †¢ You are required to complete and submit your work assignment within the time allocated to the Assessor for marking. If failure to do so will result in you been considered Not Yet Competent (NYC). Time allocated: xx minutes Task 1: xxx Instruction: 1. xxx Task 2: xxx Instruction: 2. xxx Written Assessment Paper Instructions to Candidates: †¢ There are a total of xx questions. †¢ The candidate shall answer all the questions in this section. †¢ Time allocated: xxmins List of Questions: 1. xx NAME OF APPROVED TRAINING ORGANISATION: |Candidate Name: |NRIC/FIN No. : | |Candidate Designation: |Company: | |Assessor Name: |Date of Assessment: | |Candidate Acknowledgement: |Tick (() | |1. I was given information about the assessment and I have completed the Self Assessment Checklist | | |2. The assessment’s purpose, process and duration were clearly explained | | |3. The assessor checked for my special needs | | |4. The appeal procedure was clearly explained | | |Candidate Signature: Date: | CHECKLIST FOR ASSESSORS |Did I †¦ |Tick (() if you | | |have done so | |Pre-Assessment Preparation | |Ensure the availability and safe working condition of assessment resources such as tools, equipment and materials. | | |Ensure the set-up of assessment site is in accordance with assessment plan and WSH guidelines. | | |Introduce myself in a friendly manner to the candidate. | | |Verify candidate’s identity via his identification documents. | | |Put the candidate at ease. | | |Encourage candidate to seek clarifications if in doubt. | | |Explain the purpose, context and duration of assessment to candidate. | | |Brief candidate on the assessment requirements and process, including clear instructions on the assessment to be | | |taken. | | |Establish the evidences that will be gathered during the assessment. | | |Check with candidate for any special needs. | | |Brief candidate on his rights and process of appeal to the assessment outcome. | | |During Assessment | |Use assessment plan and tools to carry out the conduct of assessment. | | |Use evidence gathered to decide if the relevant criteria are met and make assessment decision. | | |Comply with the Code of Practice (ACTA-CU6) for Assessors when conducting assessment and making assessment decisions. | | |Assess and record candidate’s competency for all assessment criteria (AC) promptly and accurately. | | |Record outcomes in summary record page. (Candidate is considered competent only when he/she is rated ‘C’ for all the | | |ACs. ) | | |Feedback results to candidate. | | |Sign on appropriate pages. | | |Ensure candidate sign on summary record. | | |Check and submit completed form to appropriate person in organization. | | Assessment Record – Practical Performance [Durations: xxmins] |Performance Statements | |Please tick (() |REMARKS | | |Assessment Criteria | | | | |(Candidate is able to) | | | | | |C |NYC | | |PS 1 | | | | | | | | | | | | | | | | | | | | | | | |PS 2 | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | |PS 3 | | | | | | | | | | | |PS 4 | | | | | |Remarks: | | | | | | |Assessor Signature: | |Date: | | Assessment Record – Written / Oral Questions [Durations: xxmins] |Underpinning Knowledge|Question |Suggested Answers |Please tick (() |REMARKS | | | |(may include) | | | | | | |C |NYC | | | | | | |. | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | |Remarks: | | | | | | |Assessor Signature: | |Date: | | Overall Assessment Summary Record Competency Unit : xxx Assessment Duration: x Hrs xx mins |APPROVED ASSESSMENT CENTRE: |xxx | |Candidate Name | |NRIC Number | | |(As in NRIC) | | | | |Performance Statements |Assessment|Overall |Date |Assessor Name |Assessor | | | |Method |Result | | |Signature | | | |Indicate |Indicate | | | | | | |C or NYC |C or NYC | | | | | |PS 2 | | | | | | | |PS 3 | | | | | | | |PS 4 | | | | | | |. PP – Practical Performance WQ – Written Questions OQ – Oral Questioning Assessment Outcome: COMPETENT NOT YET COMPETENT Feedback on outcome: | | | | | | Assessor’s Signature: _________________ Date: __________________ Candidate’s Signature: ________________ Date: __________________ * Candidates would be certified with a Statements of Attainment (SOA) only when they have achieved 100% skills competency, as stipulated in the course, and score 80% and above in their post-test (if applicable). Pre-Assessment Information for Candidate. XXX is required to provide candidates with relevant pre-assessment information which include but are not limited to: 1. This assessment covers the following competency unit: †¢ xxx 2. The eligibility to sit for this assessment which include: †¢ Candidates should have at least 6 months of industrial working experience within the last 2 years from the date of application for assessment, or †¢ Candidates should had received training or on-the-job training or personal coaching on topics that are relevant to the selected competency elements of the competency unit 3. The purpose of this assessment is to assess candidate’s competency level in applying products’ assembly skills at operational level in their work places. 4. The assessment duration and methods for the competency unit must be clearly explained and communicated to candidates. 5. For candidates intending to apply for certification under WDA’s Assessment Only Pathway (AOP) they should do a self-evaluation of their competency against the competency unit standards before registering for assessment. (see next Section) 6. The implication of the assessment results which include: †¢ Awarding candidate who passed the assessment sitting with Statement of Attainment (SOA) for the respective competent unit by Workforce Development Agency (WDA). †¢ Obtaining a pass in this assessment does not automatically qualify or imply that the candidate is a R1 pass holder. There are other criteria that to be fulfilled by the candidate as stipulated by Ministry of Manpower (MOM). 7. The disciplinary actions against cheating in the assessment or performing unsafe act despite repeated warning in the assessment must be clearly explained and communicated to candidates. 8. Candidates have the same right of appeal as other candidates who are assessed under the learning pathway. The process of appealing must be clearly explained and communicated to candidates. 9. The conditions of granting a deferred assessment on: †¢ Medical grounds – a medical report or certificate from registered medical practitioners †¢ Unexpected and exceptional grounds which may include (but are not limited to):  ­ accidents (sporting, motor vehicle, etc) where an injury is sustained  ­ bereavement. Unexpected and exceptional circumstances does not include where a candidate had mistaken the day, time or venue of assessment. The process of deferred assessment must be clearly explained and communicated to candidates. Self-Assessment Checklist for Candidate Instructions and Advice 1. This self-Assessment Checklist is designed to assess your competency in the area of xxx. 2. In this self evaluation, you are advised to reflect your current or past work experience where you have acquired the competency in the following good practices at the workplace in your area of responsibility. 3. Please answer all the questions truthfully, and to the best of your knowledge and ability, by putting a tick on either â€Å"YES† or â€Å"NO† column respectively. 4. If you answer â€Å"YES† to all the questions, it is likely you have acquired the required level of competency and ready to take the assessment. You may apply for a certification of your competency through the Assessment Only Pathway with ATOs. 5. You are encouraged to read the Assessment Only Pathway guide (which can be obtained from ATOs) thoroughly to find out more about the assessment for this competency unit before enrolling for the assessment of this module. 6. However, if you have not achieved the expected level of competency through this simple self evaluation, you are also advised to gain more experience, attend a relevant training program, or take on self development before enrolling for the certification. 7. Please note that this self evaluation checklist is not exhaustive. It is meant as a guide only. Please also note that the actual assessment under the AOP certification framework is much more rigorous, consisting of a written test on underpinning knowledge and a comprehensive competency based assessment (CBA) using various CBA methodologies. You must be able to demonstrate or provide evidence that you have acquired the various competency elements within the competency unit during the actual assessment. SELF-ASSESSMENT CHECKLIST xxx For each performance criterion, you should evaluate your knowledge, skills and attitude (KSA) described. If you have the KSA, put a tick (() on the â€Å"YES† column and if no or not sure tick the ‘NO† column. If you do not have the required KSA, write the details of the areas that are needed to learn. Competency Unit: xxx |Performance Statement |Self Evaluation Questionnaire |Your answer (Tick ()|Details of KSA that I | |(Requirements) |(Knowledge, Skills ,Attitude (KSA) I must be able | |don’t have yet | | |to show and tell during the assessment) | | | | | |YES |NO | | | |I know how to †¦ | | | | | |I know how to †¦ | | | | | |I know how to †¦ | | | | |PS 2 |I know how to †¦ | | | | | | | | | | | |I know how to †¦ | | | | | |I know how to †¦ | | | | | |I know how to †¦ | | | | | | | | | | | | | | | | |PS 3 | | | | | | | | | | | | | | | | | |PS 4 | | | | | | | | | | | End of Self-Assessment [pic] ASSESSMENT RECORDS for Competency Unit: xxx Code: (TBA) Self-Assessment Checklist For Competency Unit: